# Day 2: Create a week’s worth of social media content

Create seven purposeful post drafts and prepare one checked post for publication.

Turn genuine customer questions into a useful content plan. Your approved facts and your voice do the heavy lifting.

## Steps

1. Reuse your business brief

Paste your approved Day 1 brief into an ordinary chat. Check services, area and policies before reusing it.

2. Add real questions and approved answers

List 3–5 recurring customer questions. Supply the answers you can stand behind. Mark unknown facts unconfirmed.

3. Generate a seven-day table

Use the prompt below to create a mix of helpful answers, service explanations, a process post and a gentle enquiry invitation. The table is a draft plan, not scheduled content.

4. Review one row properly

Check facts, claims, image rights and the enquiry route. Remove invented offers or case studies. Follow up: "Cut this to 70 words, keep the same facts and use one clear next step."

5. Prepare a real asset

Pair the checked text with your own permitted photo or a simple text card. Save all seven rows with planned dates and review status. Publish only through an account you are authorised to use.

## Understand the method

We're continuing with our fictional business, Moss & Co Gardens. It serves Manchester and Stockport and offers garden tidies and regular maintenance. We haven't supplied a discount, a price list or customer reviews. Open an ordinary ChatGPT conversation and paste your approved business brief. If you're using yesterday's chat, check that the facts are still correct.

Start with the customer questions you hear in real life. Our training questions are: what information do you need for a quote, what does a garden tidy include, and how do regular visits work? Add your approved answers. If you don't have an answer yet, mark it unconfirmed. AI is much more useful when it has something real to work from.

Copy today's prompt. It asks for a seven-day table with a purpose, a hook, a short Facebook draft, a visual idea and a call to action. We want a mixture of practical help, an explanation of the service and a gentle invitation to enquire. We've also asked it to list anything we should check before publishing.

Send the prompt and inspect the table. Start with the first row. Is the advice accurate for your service? Is the picture something you can legitimately use? Are there invented before-and-after results, fake reviews or promises? If any appear, remove them and tell the assistant why. A tidy table isn't proof that the content is correct.

Here's a written example from our lesson: planning a garden tidy? Send your postcode, a short description of the job, and any access details you think we'll need. We can then explain the next step in our quote process. It's simple, specific, and based on our supplied facts. It's labelled illustrative because it hasn't been captured from a live software demonstration.

Now make the chosen draft sound like you. Ask: cut this to seventy words, use a friendly local-business voice, and keep one next step. Read it aloud. Would you say that to a customer? Change any stiff wording yourself. Keep the useful detail; don't let the revision turn a helpful post into a pile of sales slogans.

For the visual, a clear photo you've taken or a simple text card can be enough. Use images you own or are allowed to use. If a picture is an AI illustration, label it when someone might mistake it for your actual work. Never turn an invented transformation into a supposed customer result. A straightforward quote checklist is a perfectly good post.

Save the seven rows in a document or spreadsheet. Add a checked-by column and a planned-date column. Then choose one post to publish through the account or scheduling tool you already use. Creating the table hasn't scheduled anything. Make sure the button, link and enquiry route work before the post goes out.

## Copy-and-use prompt

```text
Create seven daily Facebook post drafts for the business below. Use only the approved facts. Drafts will be reviewed by the owner before publication.

BUSINESS BRIEF: [paste your approved business brief]
CUSTOMER QUESTIONS AND APPROVED ANSWERS: [add 3–5 recurring questions and the answers you have confirmed]
OBJECTIVE: Help potential customers understand our service and take one appropriate next step.

Return a table with columns: Day; Purpose; Opening hook; Facebook draft (60–90 words); Visual idea; Single call to action; Check before publishing.
Mix 3 helpful question-and-answer posts, 2 service-explainer posts, 1 owner/process post and 1 gentle invitation to enquire. Use friendly UK English and vary the openings. Keep advice within supplied facts. Do not invent prices, availability, qualifications, offers, reviews, case studies, statistics or results. Do not give technical safety advice. If a fact is missing, mark it [OWNER TO CONFIRM] in the check column and avoid stating it in the public draft.
Prefer visual ideas using our own photos or a simple text card. Do not imply an illustration is a real completed job. Keep the call to action useful rather than pushy.
Finish with a short factual review checklist. Do not publish or schedule anything.
```

## Illustrative example

Moss & Co Gardens — fictional garden-maintenance business

Input:
Services: garden tidies and regular maintenance. Area: Manchester and Stockport. Quote process: review work before confirming a price. Customer questions: what details should an enquiry include, which service should I ask about, and how do quotes start?

Illustrative draft (not a recorded software result):
Monday — Quote checklist: "Planning a garden tidy? Start with your postcode, a short description of the work and relevant access details. Those basics help us understand the job before we explain the next step in our quote process. Moss & Co Gardens covers Manchester and Stockport. Message us with those details to ask about a quote."
Tuesday — Service explanation: "A one-off tidy and regular maintenance solve different problems. If you’re unsure which to ask about, tell us what you want to change and whether you want ongoing help. We’ll explain the next step based on the work you describe."
Wednesday — Question prompt: "What would you like help with in your garden: a one-off tidy or regular maintenance? Tell us your postcode and the work you have in mind. We’ll use that information to explain our quote process."
Thursday — Process: "Clear information helps us assess a garden enquiry. A short job description is more useful than a request to 'sort everything'. List what you want done and any access points we should know about. We’ll confirm the scope before quoting."
Friday — Area: "Looking for garden-maintenance help in Manchester or Stockport? Moss & Co Gardens offers garden tidies and regular maintenance. Send your postcode and a brief description of the work to ask about the next step."
Saturday — Owner/process: "Our first step is to understand the job. We ask about the work, location and relevant access details, then explain the quote process. It keeps the conversation clear before anything is agreed."
Sunday — Gentle invitation: "If garden maintenance is on your to-do list, start with a short description of the work and your postcode. We can explain how to request a quote for a tidy or regular visits. No price or booking is confirmed until we’ve reviewed the details."

## Your task

Generate seven drafts, review one against your approved facts, create a permitted visual and prepare the post for your usual channel. Keep the other six in a review queue.

## Check before completion

- Seven rows have different purposes or openings.
- Every business claim comes from an approved fact.
- No invented customer results, offers or reviews appear.
- The visual is yours or permitted and represented honestly.
- The chosen post has one useful call to action and a working route.
- Drafting and scheduling are treated as separate actions.

## Watch out for

- A confident caption can still contain invented claims.
- Do not imply AI images show your actual completed work.
- Generic advice may not fit your trade; check it before publishing.
- A generated calendar does not publish, schedule or guarantee engagement.

Ordinary tool link: https://chatgpt.com/
